DNR x Yooper Shirts, Inc. - Partnership

DNR x Yooper Shirts, Inc. - Partnership

The State of Michigan recently announced our partnership with the DNR to design, and sell, Michigan state park, trails and waterways merchandise for the entire Upper Peninsula.  

The contract is a five year deal with a great opportunity to grow the Yooper Shirts and DNR brands. Our collaboration will generate income to help maintain and improve the parks throughout the U.P.  We are committed to raising funds for the DNR so that the proceeds can go towards: 

  1. Maintaining current parks
  2. Tree-planting efforts
  3. Signage
  4. Playground/overall park improvements
  5. Advertising/promotion of the parks

Our first project was to create unique designs for the beloved Tahquamenon Falls State Park located in Paradise, Michigan. The centerpiece of Tahquamenon Falls State Park's 50,000 acres is the Tahquamenon River with its waterfalls. The Upper Falls, one of the largest waterfalls east of the Mississippi, has a drop of nearly 50 feet, more than 200 feet across and a water flow of more than 50,000 gallons per second. It's truly a remarkable place to visit for a day, weekend, or camp out for an entire week. 

In the next couple of months we will be releasing designs, and apparel, for Blueberry Ridge and in the Spring of 2018 we will be focusing on Van Riper, Fayette, Fort Wilkins, and Copper Harbor. Follow us on Facebook and Instagram for more announcements. 

In the meantime pick up some merchandise, and apparel, through both partners’ brick-and-mortar stores, on-site at select state park stores and retail outlets and online at ShopPeninsulas.com and YooperShirts.com

Thanks for your support!

- Jeremy Symons, President/Designer